Content archetype
LinkedIn post templates for The Guide
Show the path. Lead with clarity.
The Guide helps people navigate complexity. Where others see chaos, you see a roadmap. Your posts give people a clear next step — and that clarity is exactly what builds trust and followers.
What makes The Guide content work
- 🧭Practical, actionable, and direct
- 🧭Turns ambiguity into clear direction
- 🧭Focuses on what to do, not just what to think
Post templates
Each template includes a hook and a post structure. Adapt them to your own experience — the hook is a starting point, not a script.
Template 1
“If I had to start [goal] from scratch today, here's exactly what I'd do:”
Structure
Why this question matters → step 1 → step 2 → step 3 → what most people miss at step [X].
Template 2
“The roadmap nobody gives you for [challenge]:”
Structure
State the gap in existing advice → phase 1 (weeks 1-4) → phase 2 → phase 3 → what success looks like.
Template 3
“Stop overthinking [decision]. Here's a simple framework:”
Structure
Name the decision trap → the 2-3 questions that actually matter → how to apply them → example.
Template 4
“Before you [common action], do these [number] things first:”
Structure
Why the sequence matters → each step with one key reason → the mistake of skipping ahead.
Template 5
“I've helped [number] people do [thing]. Here's the pattern I keep seeing:”
Structure
The pattern → why it happens → what breaks the cycle → practical next step.
Tips for writing as The Guide
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