Content archetype

LinkedIn post templates for The Poet

Make people feel something. Be remembered.

The Poet builds the deepest connections on LinkedIn. Through personal stories, emotional honesty, and vivid writing, you create posts people save and share long after they scroll past. Vulnerability done right is your competitive advantage.

What makes The Poet content work

  • Emotionally resonant and personal
  • Uses storytelling and vivid details
  • Connects individual experience to universal truth

Post templates

Each template includes a hook and a post structure. Adapt them to your own experience — the hook is a starting point, not a script.

Template 1

A year ago, I [was in a hard situation]. Today, [the outcome]. Here's what changed.

Structure

The before (specific, emotional) → the turning point → the after → the lesson that anyone can apply.

Template 2

Nobody talks about the [hard thing] side of [achievement/role].

Structure

Open honestly → share the specific struggle → what you did with it → what you wish someone had told you.

Template 3

The moment I knew [belief/approach] was wrong:

Structure

Set the scene (time, place, what was happening) → what happened → how it changed you → what it means.

Template 4

I almost quit [thing]. Here's why I didn't.

Structure

The lowest point → what almost broke you → the thing that shifted → where you are now.

Template 5

[Small, specific detail] changed how I think about [big concept].

Structure

The detail (vivid, specific) → why it stuck → the insight it unlocked → the question it leaves you with.

Tips for writing as The Poet

Specificity creates emotion — 'a Tuesday in November' beats 'one day last fall'
End with a universal truth, not a product pitch — the CTA is in the bio
Don't perform vulnerability — write about things you've actually processed

Not sure if The Poet is your archetype?

Describe what you do. Our AI identifies your natural storytelling style and builds your full personal branding strategy in 60 seconds. Free, no account needed.

Discover your archetype