Shield Analytics migration guide

Preserve available Shield exports and decide which reports to rebuild. Orsana supports LinkedIn employee advocacy for teams; it does not import Shield history or promise private LinkedIn data access.

What to save before switching tools

Export historical post data, engagement rates, top posts, profile growth, and any benchmarks you used in monthly reporting. The most valuable asset is not the dashboard itself, it is the historical baseline.

What to rebuild first

Rebuild a simple view of post volume, engagement rate, best topics, best formats, and profile visits. Do not overfit the migration around vanity metrics before you know which decisions the data will support.

How Orsana fits after Shield

Orsana supports coordinated employee advocacy on LinkedIn, including shared messages adapted for individual contributors and team-level adoption and content signals. It does not import Shield history or act as a one-to-one individual analytics replacement. Confirm which metrics are available for your team's workflow; do not assume private LinkedIn data access.

Shield Analytics migration checklist

NeedOrsanaClassic advocacy
Historical exportsShield history is not imported into Orsana. Keep exports in your own reporting system.Do not assume old dashboards will remain accessible forever.
New analytics habitUse the team advocacy workflow and its available adoption and content signals; preserve Shield exports separately.Raw metrics alone do not tell you what to publish next.
Content directionHelps teams adapt shared advocacy messages to individual contributors; it does not analyze imported Shield history.Classic analytics tools stop at reporting.
SafetyAvoid workflows that ask for LinkedIn passwords or session cookies.Risky access methods can create account and continuity risk.

See how Orsana works with your team

Choose a time to explore how your team's LinkedIn presence can create useful conversations and business opportunities.

  • Your current LinkedIn approach
  • Ideas your team can make their own
  • A practical next step
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Frequently asked questions

What should I export from Shield Analytics?
Export post history, engagement rate, impressions if available, profile growth, top posts, and any reporting CSVs used for client or internal reports.
What is the first report to rebuild?
Start with top posts by engagement rate, best topics, best formats, posting consistency, and profile visits. These are actionable for content strategy.
Can Orsana replace every Shield Analytics feature?
No. Orsana is an employee advocacy platform for teams, not a one-to-one replacement for Shield's individual analytics. It does not import Shield history, and you should verify the available data signals before relying on a reporting workflow.
Why migrate early?
Analytics history is easiest to preserve while exports and old reports are still available. Waiting makes benchmark reconstruction harder.

Ready to act?

Make your team a real growth channel.

Book a demo and see how Orsana helps teams publish useful LinkedIn content without losing their voice.

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